Company History
Founded in 2020 in Jakarta, Pink Chiffon began as a small online-based business offering handmade perfumes. Leveraging social media and e-commerce platforms, the brand built a loyal customer base through its distinct aromas and long-lasting quality. In 2023, Pink Chiffon opened its first physical store in South Jakarta, marking a new chapter in delivering a more personalized shopping experience for its customers.
Milestones
2020: Company established in Jakarta
2021: Launched the first perfume collection for men and women
2022: Reached over 15,000 online sales
2023: Opened the first physical store in South Jakarta
2024: Partnered with local resellers in major cities
2025: Targeting the second store launch and regional expansion through e-commerce